Top 10 Reasons to Choose MassageLuXe

Why Choose MassageLuXe?


Are you wondering why choose MassageLuXe?

If a great work ethic, plenty of determination, and a love of new opportunities are some of your top qualities, then perhaps a MassageLuXe franchise is for you! Whether you are a new entrepreneur looking to dive into the business world or a seasoned investor who wants to bolster your business portfolio, franchising with MassageLuXe has some incredible advantages. Read below for the top 10 answers to the question: Why choose MassageLuXe?

massageluxe franchise

Although MassageLuXe agrees that a massage is luxurious, we also educate on the health benefits of massage. As a society, we are more concerned with health and wellness and MassageLuXe is positioned to deliver on regular service routines for both preventative and active relief seekers.

We designed our model to encourage ongoing client participation and visits, create steadier sales cycles, and reduce administration and billing time. MassageLuXe franchisees have a quick ramp-up with early profit opportunities thanks to an expanding service line, product offerings and top-notch grand opening marketing support. Many locations open with hundreds of prospects and members ready to prioritize their health and wellness.

MassageLuXe spa revenue is driven by a membership-pricing model shaped over 15 years. It is informed by model success with other health and wellness brands within the personal services industry. Gift cards are another revenue stream, but also encourage members to spend additional money within the spa and drive additional new customers into the spa through gift giving. The end goal is to increase client engagement which is a focus of ours, and something we excel at over the competition. MassageLuXe carries a variety of facial and massage products and service add-ons that complement in-spa services for guests. This allows the franchisee to increase the value of the customer both prior and post appointment.

When it comes to our spas, we are meticulous. Every space has been specifically designed and maintained to ensure our clients comfort and relaxation. All MassageLuXe spas have a LuXe lounge that clients can decompress in prior to their appointment. This allows the client to step away from the busy front lobby and prepare for their upcoming service. They also have the option to step into our HydroLuXe room to experience a water massage service before or after their appointment. The HydroLuXe service is free to all members at MassageLuXe. While there are many things you can see in relation to MassageLuXe spa design, there are also differences that you cannot see. The soundproofing and materials used in the construction of MassageLuXe spas is superior to the competition. It is important to us that clients can step into a MassageLuXe service room to relax without noise and interruption.

MassageLuXe franchisees have access to a state-of-the-art management software that is custom to the brand. This software allows franchisees to coordinate all aspects of their business which sets their operations and client experience up for success.

MassageLuXe’s comprehensive marketing and advertising support starts at the moment a new franchisee begins the site selection process. The in-house marketing team executes marketing tactics, including paid digital marketing, for franchisees so they can focus on spending their time connecting with their communities and operating their business.

MassageLuXe franchisees can expect to receive support at every level from site selection and grand openings to ongoing training, marketing, coaching and more. The MassageLuXe in-house team has extensive experience in all facets of business operations and assists franchisees in the operation of their business.

The membership-based business model of MassageLuXe helps create loyal customers and sets franchisees up with recurring revenue streams, regardless of the economic landscape. Neither the owner nor the customer loses if an appointment is missed because unused massages or facial sessions roll over. MassageLuXe is also immune from the impact of technology disruption. After all, membership-based massage services can only be done in person and can’t be had online.

MassageLuXe members aren’t asked to commit to long contracts, pay an enrollment fee or fit into a membership package that doesn’t match their needs. As a result, spa membership close rates are higher than industry standard and attrition is very low. Members can choose from multiple packages, use their credits on multiple services and pause their membership if needed. Additionally, MassageLuXe members benefit from perks designed to increase member loyalty such as the HydraLuXe water massage table which they can utilize at any point during the tenure of their membership.

Happy and successful franchisees are the core of MassageLuXe brand success. More than half of MassageLuXe franchisees own multiple locations and a substantial amount of growth is happening within the current franchise base. This is a testament to the unwavering support and training that is provided to these entrepreneurs. New franchisees benefit from MassageLuXe existing franchisees as an additional layer of support and resources for utilization.

Unique Revenue Stream

The model is designed to encourage ongoing client participation and visits, create predictable sales cycles, and reduce administration and billing time. This unique model, with multiple membership levels, ties the clients’ massage or facial session quality, therapist and esthetician compensation and total spa revenue together.

The MassageLuXe labor model provides massage therapists with a defined career.

The 5-STAR MassageLuXe Customer Service model creates additional opportunities for revenue growth and higher customer retention and referral rates. In addition to the massage services membership fees, MassageLuXe owners can develop additional revenues through gift cards and gift certificates, retail sales, and special events.


    By submitting this form, you agree to receive text messages from Massage Luxe International. Message & data rates may apply. Please review our Privacy Policy and Terms of Use which governs the use of your personal information.

    Contact Us

    Learn how you can start your MassageLuXe spa franchise today. Complete the form below and we’ll email you our Success Packet, which includes the answers to our most frequently asked questions.

    For more information please contact Sean Rentchler by:
    Phone: 636-680-9014 or

    By submitting this form, you agree to receive text messages from Massage Luxe International. Message & data rates may apply. Please review our Privacy Policy and Terms of Use which governs the use of your personal information.

    Note: The information provided on this website is not intended as an offer to sell, or the solicitation of an offer to buy a franchise. An offer or solicitation can only be made by a franchise disclosure document. This communication is not directed to residents of any jurisdiction that requires registration of a franchise prior to offering and selling a franchise in such jurisdiction. No franchises will be sold to any resident of any such jurisdiction until the offering has been registered and declared effective by such jurisdiction and the required offering circular has been delivered to the prospective franchisee in compliance with applicable law.

    * An offer to sell a franchise can only be made pursuant to a Franchise Disclosure Document (“FDD”). The above financial information is only a portion of the financial information contained in our FDD (in Item 19). You should thoroughly review our FDD with your professional advisor. If the FDD that was presented to you does not contain an Item 19 or if any of the above financial information is inconsistent with any information contained in Item 19 of that FDD, you cannot and should not rely on the above information and should contact us immediately in writing.