Meet the MassageLuXe Franchise Team
Mark Otter
Mark Otter is the President and Chief Executive Officer of MassageLuXe.
As CEO, Mark’s role is to organize the company, implement growth, and structure the executive team so it is both proactive and reactive with the franchise base. Mark says his primary role is to ensure the success of MassageLuXe’s franchisees, and his secondary role is to facilitate the growth of the brand. His goal is to see the spa franchise quadruple in size to 250 locations over the next five years.
For Mark, strong relationships create a strong team. He sets high expectations for his team members, but he also makes sure the lines of communication are always open. Mark admits a great leader must be able to make tough decisions, but also be willing to lean on trusted sources for information and expertise. Mark’s greatest strengths are his drive, leadership, and ability to unite a team around a common goal — even during the most challenging of times. Those attributes have been instrumental in strengthening the relationship between the franchise owner and franchisor.
MassageLuXe has enjoyed a renewed sense of excitement under Mark’s guidance and is well-positioned for continued growth and success under his leadership.
Prior to joining the MassageLuXe team, Mark spent seven years as a Division President for a national burger brand and five years as a franchisee of an upscale steak and seafood brand. Mark’s early career was spent with a national family dining brand, where he worked his way through the ranks from General Manager to Regional Vice President of Operations during his 12 years.
Mark lives in St. Louis with his wife, who also works for the brand. He is an avid golfer and spends much of his free time trying to beat his daughter on the links, with very limited success.
Contact Us
Learn how you can start your MassageLuXe spa franchise today. Complete the form below and we’ll email you our Success Packet, which includes the answers to our most frequently asked questions.
For more information please contact Sean Rentchler by:
Phone: 636-680-9014 or
Email: franchising@massageluxe.com
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* An offer to sell a franchise can only be made pursuant to a Franchise Disclosure Document (“FDD”). The above financial information is only a portion of the financial information contained in our FDD (in Item 19). You should thoroughly review our FDD with your professional advisor. If the FDD that was presented to you does not contain an Item 19 or if any of the above financial information is inconsistent with any information contained in Item 19 of that FDD, you cannot and should not rely on the above information and should contact us immediately in writing.
Testimonials
"People are turning away from using artificial means like pain medications to combat aches and pain. Being able to offer massage therapy as part of a healthy self-care plan is important to us."
As someone who built a business from scratch, the franchise model looks so much easier. The recipe is right in front of me, I just need to follow it. I’m starting with three locations, and who knows from there! I have high expectations, and aspirations of opening more spas in the area as I grow my new businesses.
Being part of a franchise can be an amazing experience. Systems, software, color of walls, furniture, flooring – MassageLuXe has all of that thought out for you and provides the needed training.
MassageLuXe is focused on helping people feel great long term, not prescribing temporary solutions that often come with complications. We really appreciate MassageLuXe’s approach to overall health and wellness. The spas are beautifully designed and welcoming.
This is a fantastic company. It allows me great flexibility as a franchise owner. We get the best of both worlds. My wife and I still work our full-time jobs and enjoy all the benefits of business ownership. With our children being so young, we love spending time with them, and our dog, Rami. We’ve been able to define how active we are in our location and work accordingly, based on our hectic schedules.
We considered several spa brands, and MassageLuXe won us over with little competition. Most day spas feel more like doctors’ offices. They get you in and get you out. MassageLuXe is a more luxurious experience, and you sense that when you walk into the beautiful lobby. We also found MassageLuXe to be a tightknit franchise family with energetic leadership.
MassageLuXe was the right choice for several reasons. They’re very honest and upfront about their business. I felt confident in the support they promised us.
What better place to promote our own healthy lifestyle than this brand which is all about self-care and rejuvenation. I had been a retail manager for years and was burned out, working too many hours. I knew it had to change for my well-being.
We’ve been thinking about launching this spa since 2016, when we had a conversation with friends who are MassageLuXe franchisees and area developers in Detroit. They raved about the franchise. It’s been an exciting journey to finally purchase and open the spa in Leawood.
We’ve been very successful since day one. MassageLuXe International does a great job of putting forth a business plan that is really easy to follow and takes all of the guess work out of it.
The health and wellness industry is booming. When looking into new business ventures, it was a natural move for me to choose MassageLuXe because of the business model. The brand allows you to offer top-of-the-line products and services from licensed massage therapists.
We are health and wellness, that’s what MassageLuXe is. It’s not just a fluff service—we provide a service that really will improve the life of our guests.
Jump on the opportunity now while there are still locations available! Eventually, there won’t be sites to develop. You will be successful no matter where you are. If you follow the system and put in the work, you’ll have a successful spa.
We love our MassageLuXe spas. Working in our spas keeps us from retiring completely. It helps us keep the creative juices flowing. We’ve never looked back since joining the franchise. We have absolutely no regrets.
