The Future of the Massage Therapy Industry: 2030 Outlook - MassageLuXe

The Future of the Massage Therapy Industry: 2030 Outlook

The future of the massage industry is exciting and strong. It has experienced explosive growth over the past decade, and the next decade proves to be just as promising. More people depend on massage therapy for their health than ever before, and as the American population ages, the massage therapy field is expected to grow. This leads to more successful career opportunities for massage therapists and massage spa franchise owners. By 2030, the massage spa industry will have even deeper roots in the health and wellness business sector.

Current Massage Therapy Industry Demand

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According
to the American
Massage Therapy Association
(AMTA), the massage therapy
industry is an $18 billion industry and continues to grow. According to the AMTA
consumer
survey
, an average of 21 percent of adult Americans received at least
one massage in a spa in the last year.

The demand for massage therapy is growing and more people are relying on massage spa franchises for their expertise, reliability, and ease of access to other spa services. The spa franchise industry is mainstream, stable, and growing rapidly.

A Growing Industry

The
increase in demand for massage therapy is evident, and it appears consumers
place massage therapy high on their list of priorities. In the year prior to
the AMTA consumer survey, participants received an average of 4.4 massages.
Survey participants say they received an average of 12.7 massages in the
previous five years.

The survey also found that most consumers consider massage therapy to be a necessity rather than a luxury. According to the AMTA survey, 86 percent of participants view massage as being beneficial to overall health and wellness. Of those surveyed, 87 percent believe that massage can be effective in reducing pain.

Why Do People Get a Massage?

The days of seeing massage as only a way to pamper and relax are
over. While massage therapy does exactly that, consumers flock to massage spas
for more reasons now. They see massage therapy as a benefit to their health, an
all-important way to manage stress, and a treatment for chronic pain. According
to the AMTA:

  • As many as 71 percent of consumers believe massage therapy should be considered a form of health care.
  • Meanwhile, 78 percent of consumers surveyed claim the primary reason for receiving their last massage was medical (52 percent) or stress related (26 percent).
  • About 30 percent of consumers used massage as a form of pain relief.
  • Up to 29 percent of those surveyed say their doctor encouraged them to receive a massage.
  • Additionally, 35 percent of consumers considered massage therapy as an alternative to opioids or other prescription pain relievers.

Growth with the Population

As the American population ages, so does the demand for massage
therapy. Millennials are growing up in an age where healthcare is a priority,
and they see massage therapy as a part of that. In addition, more baby boomers
are turning to massage therapy to help with ailments brought on by age.

Baby boomers have no desire to slow down, and they recognize that
massage therapy helps keep them on the move. According to the AMBP, massage
therapy has numerous benefits for baby boomers:

  • Improves range of motion and decreases
    low-back pain.
  • Releases endorphins, the body’s natural
    painkiller, thereby reducing the need for medications.
  • Eases pain due to arthritis by increasing
    circulation around joints, bringing healing oxygen and nutrients to rebuild
    tissue.
  • Improves the appearance and condition of skin
    through increased circulation.
  • Reduces swelling and scar tissue.

The Future of the Massage Therapy Industry

The massage therapy industry is only getting stronger from here. Consumers will seek the health benefits of massage therapy at an increased rate while still enjoying the idea of feeling pampered. They will turn to massage spa franchises, like MassageLuXe, to meet their needs.

Turning to the Massage Spa Franchise

As demand increases in the massage therapy industry, consumers
will want to receive treatment from a trusted brand. MassageLuXe offers:

  • Attractive membership pricing structure
  • Trained massage therapists
  • Access to other spa services
  • Relaxing atmosphere
  • Trusted business

Massage Therapy Careers

As massage therapy increases in popularity, so does the need for
skilled massage therapists. The number of massage therapists in the United
States has more than doubled over the past two decades.

According to a survey by the
Associated Bodywork and Massage Professionals (ABMP), a national membership
association for massage and bodywork professionals, there were approximately
334,219 massage therapists in the United States in 2019. That was a 1.6 percent
growth rate from 2016’s estimate of 328,799 massage therapists.

The demand for trained, professional massage therapists will
increase over the next decade. According to the U.S.
Bureau of Labor Statistics
, employment of massage therapists is
projected to grow 22 percent from 2018 to 2028. That’s much faster than the
average for all occupations. The U.S. Bureau of Labor Statistics indicates this
demand will likely increase as more healthcare providers understand the
benefits of massage and these services become part of treatment plans.

MassageLuXe meets this demand by offering attractive career opportunities for talented massage therapists. MassageLuXe employees receive rapid advancement opportunities, performance rewards including commissions and bonuses, employee massage and facial rates, and a relaxing and professional work environment.

Future of the Massage Spa Franchise Industry

Many
MassageLuXe spas are already in development, but opportunities still exist in
most markets. In 2030, MassageLuXe will be a household name and trusted brand
when consumers think of where they want to get their next massage. The
MassageLuXe franchise team expects to welcome clients, franchise owners, and
massage and spa therapists in markets across the country.

The
future of the massage therapy industry points to success, and MassageLuXe
franchise owners will benefit from this growth. MassageLuXe does encourage prior
business experience, but you don’t need to have experience in the spa industry
to open a location.

Among
the benefits of becoming a MassageLuXe franchise owner is you can join a
growing industry. You will also have the opportunity be your own boss, own a
turnkey business, and turn a profit. On average, each MassageLuXe location achieves
more than a 20 percent profit margin each year.

MassageLuXe
offers a successful business model, support, marketing tools, and training to
its franchise owners. When MassageLuXe franchisees are successful, so is the
brand. MassageLuXe is already a trusted name in this growing industry, and the
benefits for MassageLuXe team members will only grow from here as the success
of the massage spa industry continues to increase. Why wait until 2030 to
achieve this success?

To learn more about spa
franchise opportunities with MassageLuXe, visit
franchise.massageluxe.com, and submit a contact form.

[ Read More ]

The future of the massage industry is exciting and strong. It has experienced explosive growth over the past decade, and the next decade proves to be just as promising. More people depend on massage therapy for their health than ever before, and as the American population ages, the massage therapy field is expected to grow. This leads to more successful career opportunities for massage therapists and massage spa franchise owners. By 2030, the massage spa industry will have even deeper roots in the health and wellness business sector.

Current Massage Therapy Industry Demand

According
to the American
Massage Therapy Association
(AMTA), the massage therapy
industry is an $18 billion industry and continues to grow. According to the AMTA
consumer
survey
, an average of 21 percent of adult Americans received at least
one massage in a spa in the last year.

The demand for massage therapy is growing and more people are relying on massage spa franchises for their expertise, reliability, and ease of access to other spa services. The spa franchise industry is mainstream, stable, and growing rapidly.

A Growing Industry

The
increase in demand for massage therapy is evident, and it appears consumers
place massage therapy high on their list of priorities. In the year prior to
the AMTA consumer survey, participants received an average of 4.4 massages.
Survey participants say they received an average of 12.7 massages in the
previous five years.

The survey also found that most consumers consider massage therapy to be a necessity rather than a luxury. According to the AMTA survey, 86 percent of participants view massage as being beneficial to overall health and wellness. Of those surveyed, 87 percent believe that massage can be effective in reducing pain.

Why Do People Get a Massage?

The days of seeing massage as only a way to pamper and relax are
over. While massage therapy does exactly that, consumers flock to massage spas
for more reasons now. They see massage therapy as a benefit to their health, an
all-important way to manage stress, and a treatment for chronic pain. According
to the AMTA:

  • As many as 71 percent of consumers believe massage therapy should be considered a form of health care.
  • Meanwhile, 78 percent of consumers surveyed claim the primary reason for receiving their last massage was medical (52 percent) or stress related (26 percent).
  • About 30 percent of consumers used massage as a form of pain relief.
  • Up to 29 percent of those surveyed say their doctor encouraged them to receive a massage.
  • Additionally, 35 percent of consumers considered massage therapy as an alternative to opioids or other prescription pain relievers.

Growth with the Population

As the American population ages, so does the demand for massage
therapy. Millennials are growing up in an age where healthcare is a priority,
and they see massage therapy as a part of that. In addition, more baby boomers
are turning to massage therapy to help with ailments brought on by age.

Baby boomers have no desire to slow down, and they recognize that
massage therapy helps keep them on the move. According to the AMBP, massage
therapy has numerous benefits for baby boomers:

  • Improves range of motion and decreases
    low-back pain.
  • Releases endorphins, the body’s natural
    painkiller, thereby reducing the need for medications.
  • Eases pain due to arthritis by increasing
    circulation around joints, bringing healing oxygen and nutrients to rebuild
    tissue.
  • Improves the appearance and condition of skin
    through increased circulation.
  • Reduces swelling and scar tissue.

The Future of the Massage Therapy Industry

The massage therapy industry is only getting stronger from here. Consumers will seek the health benefits of massage therapy at an increased rate while still enjoying the idea of feeling pampered. They will turn to massage spa franchises, like MassageLuXe, to meet their needs.

Turning to the Massage Spa Franchise

As demand increases in the massage therapy industry, consumers
will want to receive treatment from a trusted brand. MassageLuXe offers:

  • Attractive membership pricing structure
  • Trained massage therapists
  • Access to other spa services
  • Relaxing atmosphere
  • Trusted business

Massage Therapy Careers

As massage therapy increases in popularity, so does the need for
skilled massage therapists. The number of massage therapists in the United
States has more than doubled over the past two decades.

According to a survey by the
Associated Bodywork and Massage Professionals (ABMP), a national membership
association for massage and bodywork professionals, there were approximately
334,219 massage therapists in the United States in 2019. That was a 1.6 percent
growth rate from 2016’s estimate of 328,799 massage therapists.

The demand for trained, professional massage therapists will
increase over the next decade. According to the U.S.
Bureau of Labor Statistics
, employment of massage therapists is
projected to grow 22 percent from 2018 to 2028. That’s much faster than the
average for all occupations. The U.S. Bureau of Labor Statistics indicates this
demand will likely increase as more healthcare providers understand the
benefits of massage and these services become part of treatment plans.

MassageLuXe meets this demand by offering attractive career opportunities for talented massage therapists. MassageLuXe employees receive rapid advancement opportunities, performance rewards including commissions and bonuses, employee massage and facial rates, and a relaxing and professional work environment.

Future of the Massage Spa Franchise Industry

Many
MassageLuXe spas are already in development, but opportunities still exist in
most markets. In 2030, MassageLuXe will be a household name and trusted brand
when consumers think of where they want to get their next massage. The
MassageLuXe franchise team expects to welcome clients, franchise owners, and
massage and spa therapists in markets across the country.

The
future of the massage therapy industry points to success, and MassageLuXe
franchise owners will benefit from this growth. MassageLuXe does encourage prior
business experience, but you don’t need to have experience in the spa industry
to open a location.

Among
the benefits of becoming a MassageLuXe franchise owner is you can join a
growing industry. You will also have the opportunity be your own boss, own a
turnkey business, and turn a profit. On average, each MassageLuXe location achieves
more than a 20 percent profit margin each year.

MassageLuXe
offers a successful business model, support, marketing tools, and training to
its franchise owners. When MassageLuXe franchisees are successful, so is the
brand. MassageLuXe is already a trusted name in this growing industry, and the
benefits for MassageLuXe team members will only grow from here as the success
of the massage spa industry continues to increase. Why wait until 2030 to
achieve this success?

To learn more about spa
franchise opportunities with MassageLuXe, visit
franchise.massageluxe.com, and submit a contact form.

[ Show Less ]

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